We collect quiz answers, optional dog profile details, basic usage events, and payment status needed to unlock paid reports. Google Analytics receives a sanitized page URL, campaign parameters, technical visit information, and product-funnel events. Stripe session IDs, report credentials, email addresses, dog names, and personalized report content are not sent to Google Analytics. When a link contains campaign, creator, partner, group, or customer-referral tags, we store first- and last-touch attribution in the browser and aggregate conversion counts. Payments are processed by Stripe; we do not store card numbers.
02
How We Use It
We use data to generate results, keep reports available, prevent abuse, process support requests, measure campaigns in aggregate, attribute partner and customer referrals, and improve the assessment and its marketing.
03
Your Choices
Dog name and breed are optional. Analytics honors Global Privacy Control and Do Not Track. You can clear browser storage or use the button below to remove local attribution and stop Rocha analytics in this browser. Authorized reviews and marketing-email sign-up are submitted only with consent.
04
Marketing Email
If you explicitly opt in, we store your email address, consent record, optional dog name and result profile, and whether you requested 30- and 90-day retest reminders. We use Resend to deliver D1, D3, D5, D7 and optional D30/D90 messages. Every message contains a signed unsubscribe link. Marketing email is separate from transactional paid-report access.
05
Retention
Browser attribution expires after 180 days. Active marketing-subscriber records expire after 400 days unless consent is renewed; after unsubscribe, the inactive record expires after 30 days. Operational security, aggregate statistics, payment, and support records may follow different periods needed for fraud prevention, accounting, and legal obligations.
06
Service Providers and Contact
We use service providers including Vercel and Redis/KV infrastructure for hosting and storage, Stripe for payments, Google Analytics for public-site traffic and conversion measurement, and Resend for opted-in marketing email. They process data for these services under their own terms and privacy commitments. Google Analytics is disabled on private report and report-recovery routes. For privacy questions or requests, contact support@rochatechnology.com.